Videos add exciting new dimension to the staid data card

Hanover, NH - March 31, 2009 - NextMark, Inc. a leading provider of direct marketing tools and resources, today announced the addition of videos to its data cards. The goal of this new service is to enable list managers to provide more in-depth information about mailing lists and to help list buyers make better purchasing decisions.

Data cards provide information about mailing lists that are available for purchase or rental. Data cards traditionally include factual information such as counts, selects, and pricing and a written narrative description. Video marketing enlivens the data card by presenting each mailing list's unique characteristics in a personal and creative format.